WRITING INSTRUMENT MANUFACTURERS ASSOCIATION

2004 Statistical Information

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Pen Type

Actual

% Units

% Units

% Mnfg. Dollars

Units Shipped

Category Proportion

Proportion of Total Industry

Ball Point

4,374,000,000

73%

41%

49%

Retractable

2,843,000,000

47%

27%

40%

Stick

1,531,000,000

25%

14%

9%

Gel Ink

269,000,000

16%

3%

5%

Roller Ball

248,000,000

9%

2%

8%

Porous Point

48,000,000

2%

< 1%

< 1%

Fountain

17,000,000

0.5%

< 1 %

5%

Total

4,900,000,000

100%

47%

67%

Pencil Type

Actual

% Units

% Units

% Mnfg. Dollars

Units Shipped

Category Proportion

Proportion of Total Industry

Wood Encased

3,637,000,000

84%

34%

9%

Mechanical

544,000,000

13%

5%

11%

Colored

681,000,000

3%

6%

3%

*Total

4,800,000,000

100%

45%

23%

Marker Type

Actual

% Units

% Units

% Mnfg. Dollars

Units Shipped

Category Proportion

Proportion of Total Industry

Highlighters

120,000,000

16%

1%

3%

Permanent

306,000,000

41%

3%

5%

Other

324,000,000

43%

3%

3%

*Total

750,000,000

100%

7%

11%